Marketing | CCE University of Sydney
Centre for Continuing Education

Marketing courses

Marketing courses. Transform your marketing strategy and drive results.

Marketing courses are essential for businesses of all sizes and industries. From small local stores to global organisations, marketing is a key component in gaining a competitive advantage and driving sales.

We offer a variety of marketing courses designed to teach you the skills and techniques needed to effectively communicate your message to your target market and influence consumer behaviour.

Our marketing courses cover a wide range of topics, including market research, branding, advertising, social media marketing, and more. You’ll learn how to develop a marketing strategy that resonates with your target audience and drives results.

But marketing is about more than just selling products. It’s about understanding the needs of your customers and fulfilling them in a way that adds value to their lives. Our marketing courses will teach you how to do just that, helping you to build strong relationships with your customers and create a loyal following.

Whether you’re just starting out in your marketing career or looking to advance to the next level, our marketing courses are suitable for learners of all levels. So why wait? Sign up today and give yourself a competitive advantage. Our marketing courses are open to everyone, so don’t miss out on this opportunity to improve your skills and knowledge. Take the first step towards a successful marketing career and enrol in one of our marketing courses today! Learn marketing in Sydney with marketing courses from the University of Sydney – your premier provider of short courses in Sydney and online.

Meet your facilitators

Lauren is a highly experienced digital marketing professional, boasting a decade of expertise in the realm of social media advertising. Her journey began in the UK, where she honed her skills in a...

Jen Galland is a senior marketing professional with over 30 years’ experience in various roles. She has taught at CCE since 2017, and holds a Bachelor of Business (Majoring in Marketing, Sub major...

Simon Hillier has more than 24 years experience as a digital content, copywriting and AI writing specialist, including eight years with e-commerce trailblazers, travel.com.au and lastminute.com,...

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Web Writing with SEO Course

Digital marketing. Learn digital marketing strategies that work. This web writing course is suitable for business owners, web content writers, marketers, administration staff and anyone else who needs to write web content for business. It provides you with the skills and proven techniques in writing for the web to attract your target audience, engage them with your words and prompt them to take the action you desire. You will also learn how to write Search Engine Optimised (SEO)... [More]
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Web Writing with SEO Course

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Web Writing with SEO Course

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Web Writing with SEO Course

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Web Writing with SEO Course

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ChatGPT Course for Beginners: Using AI for Business and Marketing Communications

Business Communication. Sharpen your communication skills. COVID-19 update: arrangement of our courses We are now delivering courses online and in-person. Please check the delivery format of each class before enrolling. Please note that course materials (excluding prescribed texts) are shared electronically within 48 hours of course commencement. Printing is not available. Have you been hearing all the panic about AI and business writing? Are you worried about the impact that tools... [More]
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ChatGPT Course for Beginners: Using AI for Business and Marketing Communications

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ChatGPT Course for Beginners: Using AI for Business and Marketing Communications

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ChatGPT Course for Beginners: Using AI for Business and Marketing Communications

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ChatGPT Course for Beginners: Using AI for Business and Marketing Communications

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Digital Strategy Course for Experienced Marketers

Digital marketing. Learn digital marketing strategies that work. COVID-19 update: arrangement of our courses We are now delivering courses online and in-person. Please check the delivery format of each class before enrolling. Please note that course materials (excluding prescribed texts) are shared electronically within 48 hours of course commencement. Printing is not available. In this course, you will learn how to present a clear, robust and data driven digital marketing strategy... [More]
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Digital Strategy Course for Experienced Marketers

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Business Storytelling Course

Business Communication. Sharpen your communication skills. COVID-19 update: arrangement of our courses We are now delivering courses online and in-person. Please check the delivery format of each class before enrolling. Please note that course materials (excluding prescribed texts) are shared electronically within 48 hours of course commencement. Printing is not available. Discover the art and science of storytelling and learn how to create compelling narratives for all types of... [More]
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Business Storytelling Course

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Advanced ChatGPT Course: AI Mastery for Marketing and Content Creation

Business Communication. Sharpen your communication skills. If you've been using ChatGPT and now want to make it – and other powerful AI tools - invaluable members of your marketing team, "Advanced ChatGPT course: AI mastery for marketing and content creation" is your next step. In this practical, hands-on course, you will learn how to engineer advanced prompts, master the latest ChatGPT features and apply other powerful AI tools such as Claude, Gemini, Perplexity and DALL-E 3 to... [More]
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Advanced ChatGPT Course: AI Mastery for Marketing and Content Creation

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Advanced ChatGPT Course: AI Mastery for Marketing and Content Creation

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Advanced ChatGPT Course: AI Mastery for Marketing and Content Creation

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Business Insights with Google Analytics 4 Course

Google. Make Google work for you. COVID-19 update: arrangement of our courses We are now delivering courses online and in-person. Please check the delivery format of each class before enrolling. Please note that course materials (excluding prescribed texts) are shared electronically within 48 hours of course commencement. Printing is not available. This introductory Google Analytics 4 course is designed to help you and your business get more from your Google Analytics account. It... [More]
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Business Insights with Google Analytics 4 Course

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Business Insights with Google Analytics 4 Course

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Business Insights with Google Analytics 4 Course

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Business Insights with Google Analytics 4 Course

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Google Ads (AdWords) Management Course

Google. Make Google work for you. COVID-19 update: arrangement of our courses We are now delivering courses online and in-person. Please check the delivery format of each class before enrolling. Please note that course materials (excluding prescribed texts) are shared electronically within 48 hours of course commencement. Printing is not available. Google Ads (AdWords) is one of the most targeted methods of online advertising, where you can place your search results in front of... [More]
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Google Ads (AdWords) Management Course

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Google Ads (AdWords) Management Course

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Google Ads (AdWords) Management Course

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Digital Presentation Skills Course: Presenting for Screen, Video and Online

Business Communication. Sharpen your communication skills. This presentation skills short course offers practical training for anyone who needs to present effectively in front of a camera – be it for social media, online media, or live or recorded video. Whether you are a newcomer to on-screen presentation or a more seasoned performer seeking to build your confidence, this course will equip you with the tools and skills you need to enhance your digital presentation skills. We’ll... [More]
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Digital Presentation Skills Course: Presenting for Screen, Video and Online

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Digital Presentation Skills Course: Presenting for Screen, Video and Online

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Persuasive Writing Course

Marketing Communications. Connect better with your audience. COVID-19 update: arrangement of our courses We are now delivering courses online and in-person. Please check the delivery format of each class before enrolling. Please note that course materials (excluding prescribed texts) are shared electronically within 48 hours of course commencement. Printing is not available. An immersive writing course for content marketers, covering all the persuasive copywriting skills you’ll... [More]
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Persuasive Writing Course

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Persuasive Writing Course

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Design Thinking Course

Business strategy. Plan and secure success. COVID-19 update: arrangement of our courses We are now delivering courses online and in-person. Please check the delivery format of each class before enrolling. Please note that course materials (excluding prescribed texts) are shared electronically within 48 hours of course commencement. Printing is not available. In contemporary workplaces, innovation is necessary to keep up with change. Design thinking helps organisations develop... [More]
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Design Thinking Course

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Design Thinking Course

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