Marketing courses
Marketing courses. Transform your marketing strategy and drive results.
Marketing courses are essential for businesses of all sizes and industries. From small local stores to global organisations, marketing is a key component in gaining a competitive advantage and driving sales.
We offer a variety of marketing courses designed to teach you the skills and techniques needed to effectively communicate your message to your target market and influence consumer behaviour.
Our marketing courses cover a wide range of topics, including market research, branding, advertising, social media marketing, and more. You’ll learn how to develop a marketing strategy that resonates with your target audience and drives results.
But marketing is about more than just selling products. It’s about understanding the needs of your customers and fulfilling them in a way that adds value to their lives. Our marketing courses will teach you how to do just that, helping you to build strong relationships with your customers and create a loyal following.
Whether you’re just starting out in your marketing career or looking to advance to the next level, our marketing courses are suitable for learners of all levels. So why wait? Sign up today and give yourself a competitive advantage. Our marketing courses are open to everyone, so don’t miss out on this opportunity to improve your skills and knowledge. Take the first step towards a successful marketing career and enrol in one of our marketing courses today! Learn marketing in Sydney with marketing courses from the University of Sydney – your premier provider of short courses in Sydney and online.
Featured courses
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Simon Hillier
Michael Sribney
Carrie Webster
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Digital marketing. Transform your online presence and drive results. In this course, you will learn how to present a clear, robust and data driven digital marketing strategy to key stakeholders, including KPIs aligned to business goals. The global spend on digital marketing has now eclipsed traditional marketing and has become the primary communication channels for businesses to engage with their customers. Digital marketing offers incredible real-time data insights, with every...
View Digital Strategy Course for Experienced Marketers detailsDigital Strategy Course for Experienced Marketers<p>{block name:"Course Tagline - Digital Marketing"}</p>
<p>In this course, you will learn how to present a clear, robust and data driven digital marketing strategy to key stakeholders, including KPIs
...Course added to cart. Checkout now.Close this messageFri 14 Feb 2025 9am - 5pm (UTC+11:00)1 session, 8 hours total$500 Limited GST freeOnline via ZoomDigital Strategy Course for Experienced Marketers<p>{block name:"Course Tagline - Digital Marketing"}</p>
<p>In this course, you will learn how to present a clear, robust and data driven digital marketing strategy to key stakeholders, including KPIs
...Course added to cart. Checkout now.Close this messageFri 13 Jun 2025 9am - 5pm (UTC+10:00)1 session, 8 hours total$550 Limited GST freeWaitlistIf there isn't a class to suit your preferred time or delivery format, please join the waiting list.Join the waiting list -
Business Communication. Sharpen your communication skills. Have you been using ChatGPT for work and now feel ready to make AI an invaluable member of your marketing team? Then this advanced course in ChatGPT and other generative AI tools is for you. In this practical, hands-on course, you will learn: advanced, proven marketing and copywriting prompting techniques and processes how to engineer prompts for your specific business and marketing needs ways to get the most out of the...
View Advanced ChatGPT Course: AI Mastery for Marketing and Content Creation detailsAdvanced ChatGPT Course: AI Mastery for Marketing and Content Creation<p>{block name:"Course Tagline - Business Communication"}</p>
<p>Have you been using ChatGPT for work and now feel ready to make AI an invaluable member of your marketing team? Then this advanced
...Course added to cart. Checkout now.Close this messageWed 26 Feb 2025 - Thu 27 Feb 2025 9am - 1pm (UTC+11:00) (1st session)2 sessions, 8 hours total$690 Limited GST freeOnline via ZoomAdvanced ChatGPT Course: AI Mastery for Marketing and Content Creation<p>{block name:"Course Tagline - Business Communication"}</p>
<p>Have you been using ChatGPT for work and now feel ready to make AI an invaluable member of your marketing team? Then this advanced
...Course added to cart. Checkout now.Close this messageTue 29 Apr 2025 9am - 5pm (UTC+10:00)1 session, 8 hours total$740 Limited GST freeAdvanced ChatGPT Course: AI Mastery for Marketing and Content Creation<p>{block name:"Course Tagline - Business Communication"}</p>
<p>Have you been using ChatGPT for work and now feel ready to make AI an invaluable member of your marketing team? Then this advanced
...Course added to cart. Checkout now.Close this messageWed 25 Jun 2025 - Thu 26 Jun 2025 9am - 1pm (UTC+10:00) (1st session)2 sessions, 8 hours total$690 Limited GST freeOnline via ZoomWaitlistIf there isn't a class to suit your preferred time or delivery format, please join the waiting list.Join the waiting list -
Digital marketing. Transform your online presence and drive results. In today's digital age, social media marketing is an easy way for a business to market directly to millions of potential customers and clients. The monthly active users in Australia alone haves surpassed 18.5M on Facebook, 10M on Instagram, and 8.5M on LinkedIn.* By leveraging social media marketing, you not only increase brand visibility, but also will be able to build strong relationships with your existing...
View Social Media Marketing Course: Facebook, Instagram and LinkedIn detailsSocial Media Marketing Course: Facebook, Instagram and LinkedIn<p>{block name:"Course Tagline - Digital Marketing"}</p>
<p>In today's digital age, social media marketing is an easy way for a business to market directly to millions of potential customers and
...Course added to cart. Checkout now.Close this messageFri 16 May 2025 9am - 5pm (UTC+10:00)1 session, 8 hours total$550 Limited GST freeSocial Media Marketing Course: Facebook, Instagram and LinkedIn<p>{block name:"Course Tagline - Digital Marketing"}</p>
<p>In today's digital age, social media marketing is an easy way for a business to market directly to millions of potential customers and
...Course added to cart. Checkout now.Close this messageThu 12 Jun 2025 9am - 5pm (UTC+10:00)1 session, 8 hours total$550 Limited GST freeSocial Media Marketing Course: Facebook, Instagram and LinkedIn<p>{block name:"Course Tagline - Digital Marketing"}</p>
<p>In today's digital age, social media marketing is an easy way for a business to market directly to millions of potential customers and
...Course added to cart. Checkout now.Close this messageFri 10 Oct 2025 9am - 5pm (UTC+11:00)1 session, 8 hours total$500 Limited GST freeOnline via ZoomWaitlistIf there isn't a class to suit your preferred time or delivery format, please join the waiting list.Join the waiting list -
Marketing Communications. Connect better with your audience. An immersive writing course for content marketers, covering all the persuasive copywriting skills you’ll need to capture more leads and inspire more actions. Using a sequence of tools and techniques, we start by planning your messages from scratch. We then apply your messaging blueprint to a range of short, everyday formats such as eDMs, social media headlines, email marketing headlines and newsletters. Throughout the...
View Persuasive Writing Course detailsPersuasive Writing Course<p>{block name:"Course Tagline - Marketing Communications"}</p>
<p>An immersive writing course for content marketers, covering all the persuasive copywriting skills you’ll need to capture more leads
...Course added to cart. Checkout now.Close this messageTue 4 Mar 2025 9am - 5pm (UTC+11:00)1 session, 8 hours total$550 Limited GST freePersuasive Writing Course<p>{block name:"Course Tagline - Marketing Communications"}</p>
<p>An immersive writing course for content marketers, covering all the persuasive copywriting skills you’ll need to capture more leads
...Course added to cart. Checkout now.Close this messageThu 5 Jun 2025 9am - 5pm (UTC+10:00)1 session, 8 hours total$550 Limited GST freeWaitlistIf there isn't a class to suit your preferred time or delivery format, please join the waiting list.Join the waiting list -
Business Communication. Sharpen your communication skills. Are you excited, curious or concerned about the impact AI might have on your job? Whether you're new to AI or have been experimenting for a while, this course will teach you practical ways to apply ChatGPT and other tools to your writing, marketing and related business processes. If writing is part of your job in any industry, AI tools can make your work easier. When you understand how to use them properly, you’ll be able...
View ChatGPT Course for Beginners: Using AI for Business and Marketing Communications detailsChatGPT Course for Beginners: Using AI for Business and Marketing Communications<p>{block name:"Course Tagline - Business Communication"}</p>
<p>Are you excited, curious or concerned about the impact AI might have on your job? Whether you're new to AI or have been experimenting
...Course added to cart. Checkout now.Close this messageWed 12 Feb 2025 - Thu 13 Feb 2025 9am - 1pm (UTC+11:00) (1st session)2 sessions, 8 hours total$690 Limited GST freeOnline via ZoomChatGPT Course for Beginners: Using AI for Business and Marketing Communications<p>{block name:"Course Tagline - Business Communication"}</p>
<p>Are you excited, curious or concerned about the impact AI might have on your job? Whether you're new to AI or have been experimenting
...Course added to cart. Checkout now.Close this messageTue 8 Apr 2025 - Wed 9 Apr 2025 9am - 1pm (UTC+10:00) (1st session)2 sessions, 8 hours total$690 Limited GST freeOnline via ZoomChatGPT Course for Beginners: Using AI for Business and Marketing Communications<p>{block name:"Course Tagline - Business Communication"}</p>
<p>Are you excited, curious or concerned about the impact AI might have on your job? Whether you're new to AI or have been experimenting
...Course added to cart. Checkout now.Close this messageTue 13 May 2025 9am - 5pm (UTC+10:00)1 session, 8 hours total$740 Limited GST freeChatGPT Course for Beginners: Using AI for Business and Marketing Communications<p>{block name:"Course Tagline - Business Communication"}</p>
<p>Are you excited, curious or concerned about the impact AI might have on your job? Whether you're new to AI or have been experimenting
...Course added to cart. Checkout now.Close this messageTue 17 Jun 2025 9am - 5pm (UTC+10:00)1 session, 8 hours total$740 Limited GST freeWaitlistIf there isn't a class to suit your preferred time or delivery format, please join the waiting list.Join the waiting list -
Digital marketing. Transform your online presence and drive results. Take your marketing skills to the next level by learning how to write a detailed and well thought through strategic marketing plan for your brand or business. Designed for existing marketers with some experience, this one-day course will equip you with practical take-home tools to enable you to develop stand-out brand goals, write powerful marketing plans and measure your performance. We will review the latest...
View Strategic Marketing Planning Course detailsStrategic Marketing Planning Course<p>{block name:"Course Tagline - Digital Marketing"}</p>
<p>Take your marketing skills to the next level by learning how to write a detailed and well thought through strategic marketing plan for your
...Course added to cart. Checkout now.Close this messageFri 14 Mar 2025 9am - 5pm (UTC+11:00)1 session, 8 hours total$550 Limited GST freeStrategic Marketing Planning Course<p>{block name:"Course Tagline - Digital Marketing"}</p>
<p>Take your marketing skills to the next level by learning how to write a detailed and well thought through strategic marketing plan for your
...Course added to cart. Checkout now.Close this messageStrategic Marketing Planning Course<p>{block name:"Course Tagline - Digital Marketing"}</p>
<p>Take your marketing skills to the next level by learning how to write a detailed and well thought through strategic marketing plan for your
...Course added to cart. Checkout now.Close this messageFri 5 Sep 2025 9am - 5pm (UTC+10:00)1 session, 8 hours total$550 Limited GST freeWaitlistIf there isn't a class to suit your preferred time or delivery format, please join the waiting list.Join the waiting list -
Google. Make Google work for you. This introductory Google Analytics 4 course is designed to help you and your business get more from your Google Analytics account. Following the transition to the new Google Analytics 4 (GA4) interface, it looks at the best reports and tools to use for your website tracking. We will show you how your Google Analytics 4 reports can be used for better business insights, with a particular focus on conversion optimisation. That is, how to get more...
View Business Insights with Google Analytics 4 Course detailsBusiness Insights with Google Analytics 4 Course<p>{block name:"Course Tagline - Google"}</p>
<p>This introductory Google Analytics 4 course is designed to help you and your business get more from your Google Analytics account. Following the
...Course added to cart. Checkout now.Close this messageWed 12 Feb 2025 9am - 5pm (UTC+11:00)1 session, 8 hours total$575 Limited GST freeBusiness Insights with Google Analytics 4 Course<p>{block name:"Course Tagline - Google"}</p>
<p>This introductory Google Analytics 4 course is designed to help you and your business get more from your Google Analytics account. Following the
...Course added to cart. Checkout now.Close this messageThu 20 Mar 2025 9am - 5pm (UTC+11:00)1 session, 8 hours total$575 Limited GST freeBusiness Insights with Google Analytics 4 Course<p>{block name:"Course Tagline - Google"}</p>
<p>This introductory Google Analytics 4 course is designed to help you and your business get more from your Google Analytics account. Following the
...Course added to cart. Checkout now.Close this messageTue 15 Apr 2025 - Wed 16 Apr 2025 9am - 12:30pm (UTC+10:00) (1st session)2 sessions, 7 hours total$540 Limited GST freeOnline via ZoomBusiness Insights with Google Analytics 4 Course<p>{block name:"Course Tagline - Google"}</p>
<p>This introductory Google Analytics 4 course is designed to help you and your business get more from your Google Analytics account. Following the
...Course added to cart. Checkout now.Close this messageFri 13 Jun 2025 9am - 5pm (UTC+10:00)1 session, 8 hours total$575 Limited GST freeWaitlistIf there isn't a class to suit your preferred time or delivery format, please join the waiting list.Join the waiting list -
Digital marketing. Transform your online presence and drive results. This short, introductory course covers the essential SEO (search engine optimisation) techniques necessary for a website to rank well on Google. A successful SEO strategy is one of the primary ways in which business websites can attract new customers. You'll learn about the core search engine optimisation techniques for any website, including keyword research, writing optimised content, getting web pages indexed...
View Introduction to SEO (Search Engine Optimisation) Course detailsIntroduction to SEO (Search Engine Optimisation) Course<p>{block name:"Course Tagline - Digital Marketing"}</p>
<p>This short, introductory course covers the essential SEO (search engine optimisation) techniques necessary for a website to rank well on
...Course added to cart. Checkout now.Close this messageFri 21 Mar 2025 9am - 5pm (UTC+11:00)1 session, 8 hours total$550 Limited GST freeIntroduction to SEO (Search Engine Optimisation) Course<p>{block name:"Course Tagline - Digital Marketing"}</p>
<p>This short, introductory course covers the essential SEO (search engine optimisation) techniques necessary for a website to rank well on
...Course added to cart. Checkout now.Close this messageTue 29 Apr 2025 - Wed 30 Apr 2025 9am - 12:30pm (UTC+10:00) (1st session)2 sessions, 7 hours total$500 Limited GST freeOnline via ZoomIntroduction to SEO (Search Engine Optimisation) Course<p>{block name:"Course Tagline - Digital Marketing"}</p>
<p>This short, introductory course covers the essential SEO (search engine optimisation) techniques necessary for a website to rank well on
...Course added to cart. Checkout now.Close this messageTue 24 Jun 2025 9am - 5pm (UTC+10:00)1 session, 8 hours total$550 Limited GST freeWaitlistIf there isn't a class to suit your preferred time or delivery format, please join the waiting list.Join the waiting list -
Marketing Communications. Connect better with your audience. For bloggers, marketers and journalists, interviewing is a valuable way to obtain fresh new content. Interviews add perspective and texture to articles and recordings in a way that can’t be matched by other research forms. Best of all, original interviews give your audiences content that’s not available anywhere else – only on your platform. However, the success of your interviews depends on your rigorous prework and...
View Interview Skills and Article Writing for Content Creators detailsInterview Skills and Article Writing for Content Creators<p>{block name:"Course Tagline - Marketing Communications"}</p>
<p>For bloggers, marketers and journalists, interviewing is a valuable way to obtain fresh new content. Interviews add perspective and
...Course added to cart. Checkout now.Close this messageMon 24 Mar 2025 9am - 5pm (UTC+11:00)1 session, 8 hours total$500 Limited GST freeOnline via ZoomInterview Skills and Article Writing for Content Creators<p>{block name:"Course Tagline - Marketing Communications"}</p>
<p>For bloggers, marketers and journalists, interviewing is a valuable way to obtain fresh new content. Interviews add perspective and
...Course added to cart. Checkout now.Close this messageTue 1 Jul 2025 9am - 5pm (UTC+10:00)1 session, 8 hours total$550 Limited GST freeWaitlistIf there isn't a class to suit your preferred time or delivery format, please join the waiting list.Join the waiting list -
Marketing Communications. Connect better with your audience. Learn how to write a media release and promote it effectively. A press release is among the most powerful marketing tools available to your business. So how come yours isn’t cutting through? At this media release course, learn to build conversations around your product with a soundly structured press release that has news value, compelling insights and well-placed search engine keywords. We’ll look at good and bad...
View Media Release Writing Course: Write and Promote a Press Release detailsMedia Release Writing Course: Write and Promote a Press Release<p>{block name:"Course Tagline - Marketing Communications"}</p>
<p>Learn how to write a media release and promote it effectively.</p>
<p>A press release is among the most powerful marketing tools
...Course added to cart. Checkout now.Close this messageMon 31 Mar 2025 9am - 5pm (UTC+11:00)1 session, 8 hours total$550 Limited GST freeMedia Release Writing Course: Write and Promote a Press Release<p>{block name:"Course Tagline - Marketing Communications"}</p>
<p>Learn how to write a media release and promote it effectively.</p>
<p>A press release is among the most powerful marketing tools
...Course added to cart. Checkout now.Close this messageWaitlistIf there isn't a class to suit your preferred time or delivery format, please join the waiting list.Join the waiting list
